Qualitative research is concerned with feelings, ideas, or experiences. Finding insights that can result in testable hypotheses is the main goal of the data collection, which is frequently done in narrative form. During the exploratory phases of a study, educators use qualitative research to find patterns or fresh perspectives. A methodology called qualitative research is created to gather non-numerical data to produce insights. It is not statistical and is either semi-structured or unstructured. It is predicated on data gathered using a research methodology that provides an answer to the why. This article discussed the approaches to qualitative research, qualitative data collection methods, advantages and disadvantages of qualitative research and tools for analyzing qualitative data.