The Influence Of Motivation On Employee Performance: A Case Study Of Devere Group, Ghana

ABSTRACT

This study investigated the influence of motivation on employee performance using Devere Group; an international financial consultancy group in Ghana as a case. Adopting the qualitative approach, the case study design was used. Primary data was collected through interviews and was augmented with data from secondary sources comprising a review of existing documents, reports and scholarly publications. By comparing the data from these sources, they were triangulated to ensure validity and reliability. The thematic analysis was used in analyzing the data.

Key findings of the study are that Devere Group Ghana has various kinds of intrinsic and extrinsic motivational packages for employees. They include, enhanced salary, cash incentives, travel opportunities, learning and study opportunities, career advancement opportunities, promotions, consultant training in and outside Ghana, daily quiz on product and market knowledge, selection of motivational videos for promotions, shares in the company’s products, and salary increases. These motivational incentives are not automatic but are tied to the achievement of certain targets usually assessed at the end of the week, month, or year. On the whole, employees of the company are well motivated and that propelled their performance and attainment of overall targets of the company. The motivational packages enhanced the performance of employees in several respects. These include, influencing employees to come to work early, staying on longer to complete tasks, and serving clients with delight and enthusiasm. It also led to job satisfaction, loyalty and high retention rates among employees, all of which improved their performance. On the strategies to enhance motivation to improve employee performance, suggestions that came up include; prolonging the timespan for qualifying for motivation packages, expanding the incentive base, tailoring packages to suit performance in specific departments, team building exercises, encouragement and support from management.