ABSTRACT This project work was an evaluation of the effectiveness of advertising in improving consumers behaviours using First Bank of Nigeria Plc Century II Advert Campaign as a case study. To examine certfically the level of awareness generated to find out the medium through which the awareness was created. The population of study includes the relevant staff and management of First Bank of Nigeria Plc. And its customers within Enugu metropolis. The sample size was determine using Topmans...
ABSTRACT This research project titled:- THE ROLE OF SMALL SCALE INDUSTRIES IN RURAL DEVELOPMENT (A CASE STUDY OF ANAMBRA EAST LOCAL GOVERNMENT) is a case study type of research, and the instrument used in gathering date is the questionnaire method. Every dick and harry harp on small-scale industries as the modus operandi too rural development hence the researcher became interested on the topic. The objective is to find out the relevance of small-scale industries in rural development. Two h...
ABSTRACT The Nigerian stock exchange (NSE) has been created to serve various function such as often of business guideline to top business management concerning cost of capital for the Nigerian stock exchange provides avenues for long term investment. These function credited to the stock exchange is expected to create positive effect on the general business and industrial growth of the country. However, this research work is determined to evaluate the effect of the stock. Exchange on the...
ABSTRACT This study focuses at identifying the effects of incentives on job performance in Dannic Hotel Ltd Enugu. Chapter one given us the overview effect of incentives on job performance with the problem that destroy our business organization which include the background of this study, statement of the problem, purpose of the study, scope of the problem, research questions, significance of the study. In chapter two a significant members literature relating to the subject were reviewed and ...
ABSTRACT This study is a research of the Enugu state civil service commission the purpose of the study includes. 1)To find out whether civil servant are actually performing below standard. 2)To find out whether productivity is really declining in the civil service 3)To find out what the cause are in the civil service 4)To find out measures to be fake in order to arrest the situation While carrying out the research the duties collection method adopted was the questionnaire the statistical ...
ABSTRACT This study is a research into an Appraisal of Sales and Distribution management in act on PLC the Eastern regional headquarters which based in Enugu was used as a limit it is encouraged by the desire to explicating understand the sales and distribution management in ELF Oil they sought to find out whether the sales and distribution systems are effective and efficiency. In attempting to suggest possible solutions to the problem. The survey method (using questionnaire approach) se...
PROPOSAL There had been several cases o frauds, misappropriation of public funds, looting of public properties, and other irregularities in different government owned establishment in our country. Any establishment that set up internal control system, which it objective is to prevent, or early detecting of fraud and errors, must proceed its requirement for effective operation within the establishment. It is no this premise that I choose to research on this topic-‘internal control in a...
ABSTRACT The significance of government regulation and control of business in a developing economy lies in the fact that with laid down rules (laws) guiding the operation of business organization particularly in developing economy, their would be all sorts of business malpractices that will not hinder the growth and development but also drawn the economy. The task of the research work is to investigate and examine government regulation and control of business in developing economy using Sunri...
ABSTRACT The continued decline in productivity government parastatals despite huge financial and material resources invested in them has been a matter of concern to all well meaning Nigerians. This has in its part contributed to the economic crisis which the country is currently facing. This research work is designed to look into the motivational aspect of the work environment and its relative effect on productivity in these parastatals. Some how workers in the public sectors of the e...
ABSTRACT The purpose of this research project is to reveal communication as a major tool in directing Functions of management, both primary and secondary data were used to elicit information from the sample studied the primary source of data were response from questionnaire and personal interview, while secondary source were form text-books on communication and periodicals. One hundred questionnaires were distributed to the sample of the staff and management of the organization...
ABSTRACT This research work is aimed at finding out the strategies for managing environmental factors in Nigerian business organizations. A total number of one thousand employee which include the workers and top management staff. Questionnaire was the major instrument used in collecting data from the sample size of the population in conjunction with personal interviews, while the content of the questionnaires were presented and analysed using simple tables and percentages, the two hypothe...
ABSTRACT The study focused on an appraisal of promotional strategies of barbing salons in Enugu metropolis with particular note on top – class barbing salon in Enugu. The objectives of the study -To evaluate the promotional strategies adopted by Top class barbing salon in order to determine their profitability -To determine the impact of public relations adopted by top class barbing salon in customer’s patronage. -To determine of advertising adopted by Top class barbing salon E...
ABSTRACT The purpose of this research work is to have a detail about the evaluation of the effects of Management Performance in an organization in Nigeria. The ANAMCO ENUGU DISTRICT was used as the case study. The source of this research work is from both primary and secondary sources. It was discovered that the performance evaluation system can he improved by preventing all forms of bias, nepotism and favouritism and fairness and equity. Thus, it was recommended that modern equipments and to...
ABSTRACT The trend contemporary to the business organizations of our time is that the business organizations such as Emenite Asbestostes Limited owe certain responsibilities to the area, more specifically, inhabitants of the Community in which the business operates. Among these responsibilities is social responsibility. Every Emenite Asbestostes Limited is expected to show interest on the issues relating to its responsibilities, and should by no way attempt to evade or ignore it. An organi...
ABSTRACT Despite all the problems that militate against commercial schools, a lot of people still enroll in the private business institute. It was also found out that private business schools set their aims and objectives complementing the aims of secondary schools and it was noted that commercial schools offers in their curriculum some major commercial subjects and some other non-commercial subject. The private commercial school in Enugu Urban has contributed tremendously in the product...