The paper is about the utilization of SWOT Analysis in boosting Marketing efforts. Many companies fail to revisit their SWOT analysis while in action therefore the paper tries to guide them on how they can simply use the SWOT analysis to boost their Marketing. This goes by combining the 4Ps of Marketing mix.
ABSTRACT Micro finance institutions contribute towards a country’s economic growth, employment creation, poverty reduction and development of an industrial base. According to the Bureau of Statistics economic survey of 2017, Micro Finance Institutions contributed to 20% of Kenya’s GDP. However, according to an article in the Daily Nation in 2017 Kenya Women Finance Trust lost about 800 employees in a span of two years. The institution developed and implemented appropriate Human Resource M...
TABLE OF CONTENTS Title page … … … … … … … … … i Certification … … … … … … … … ii Approval page … … … … … … … … iii Dedication … … … … … … … … … iv Acknowledgement … … … … … … … v Table of Contents … … … … … … … … vii List of Tables … … … … … … … … x List of Figures … … … … … … … … xii Abstract … … … … … … … … … xiii CHAPTER ONE: INTRODUCTION … ...
Abstract This research was an analysis of the role of media in the Zanu Pf”s factionalism that occurred in the year 2014 to 2015. An extraction of the role played by the media in the stages of factionalism and how the prescribed laws and regulatory measures failed to control and avert political uncertainty in the party and the country at large . Theories were the support base of the thesis. Qualitative research method was used to gather information with the use of secondary and primary...
ABSTRACT Education for disabled children has for years been taken for granted with societies wanting disabled persons to fit into the society without the society changing. This research was carried out in Murehwa with the main aim of examining the role played by LCDZT in promoting inclusive education for children with disabilities. The objectives of the study included analyzing the benefits of inclusive education for CWDs, examining the importance of implementing inclusive education, exp...
ABSTRACT Zimbabwe is preparing itself for 2015 dead line for the elimination of methyl bromide through adoption of floating tray system, metham sodium, basamid and other related tobacco nursery chemicals. In an effort to complement this government initiative to fulfil Montreal protocol, a research was carried out at Kushinga Phikelela National Farmer Training College, in Marondera during the 2014-2015 tobacco farming season with intention to evaluate the effect of an on farm composted tea tre...
ABSTRACT The study sought to explore and describe knowledge and attitudes of people living with HIV/AIDS on ART. The research was driven by the realization that people living with HIV/AIDS in Chizvirizvi shown some observable signs of insufficiency of awareness like ART default which includes taking medication for a certain period of time and stopping when they feel fit and healthier and refusal to go on medication. The data was gathered through using descriptive research design, wherein self...
ABSTRACT The study focuses on the funding gap on capital projects in state universities which is a case at Midlands State University. Capital projects funded from Government capital grants in this study and members of staff in the Bursary Department, Planning Section were involved in this research as respondents to questionnaires and interviews as the researcher collected primary data. This data was then presented in tables, bar graphs, line graphs and pie charts. The study results ascertaine...
ABSTRACT This research work assesses the effects of recruitment and selection procedures on the efficiency of the public service in Nigeria using Oshimili South Local Government as a case study. The study contends that the efficiency and effectiveness of any work place whether private or public largely depend on the calibre of the workforce. The availability of a competent and effective labour force does not just happen by chance but through an articulate recruitment and selection exercise. H...
ABSTRACT Pension scheme is not new in Nigeria. Before the new pension scheme, there were pockets of legislations regarding pension matters, which were not comprehensive and could not address the needs of pensioners because they were deficient of what is seen globally as the characteristics of an ideal pension scheme. Unfortunately, the introduction of the Pension Reform Act 2004 that was meant to correct the wrongs of previous schemes, witnessed increased voluntary retirement from public serv...
ABSTRACT This study set out to determine the level of access to care and support services for the people living with HIV/AIDS in Enugu state and the challenges they face in getting them. The study was carried out in Enugu state using 587 respondents. Questionnaire and the in-depth interview were used to collect data for the study. The data were analyzed using percentages (%) and statistical package for social sciences (SPSS). The study adopted five testable hypotheses. Finance, distance to ac...
Abstract This work looks at the relationship in the Nigeria-South Africa migration policies as developing countries in the processes of human migration and development. The work offers a critical analysis of the concept of Nigeria- South Africa migration in the 21st century and draws attention to the fundamental problems of Nigeria-South Africa migration. The work then gives a broad overview of the patterns of migration policies in the developing countries of Nigeria and South Africa. It outl...
ABSTRACT The purpose of the study was to establish the impact of the multi-campus system on quality of education and services provided by Midlands State University. MSU has since embarked on an operational system of multiple campuses hence the study sought to understand the possible impact this may have on quality of educated and services provision specifically at the satellite campus with direct comparisons to the institution’s conditions prior the inception of the new campus. The study ta...
ABSTRACT This research was carried out to investigate the extent customer portfolio management affects new product design in the fixed telecommunications sector. The objectives of this research were to determine if customer portfolio size affects new product quality, to establish the effect of corporate customer relationships on new product features and to determine if customer portfolio revenue contribution affects new product cost. These objectives were used by the researcher to review lite...
ABSTRACT The research investigated the impact of green banking strategies on customer satisfaction, using a case of commercial banks in Zimbabwe. The research objectives were to: assess the impact of internet banking on commercial bank customer satisfaction, determine the impact of mobile banking on commercial bank customer satisfaction, evaluate the impact of telephone banking on commercial bank customer satisfaction and determine the impact of ATM banking on commercial bank customer satisfa...