Art & Humanities

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Art & Humanities Research Papers/Topics

Persuasive Strategies in the Language of Insurance Advertising in the Print Media in Nigeria

ABSTRACT Available literature has applied different theories to the language of advertisement. It has examined it through stylistic, pragmatic and speech act theories but not from the perspective of interactional sociolinguistics. Therefore, this study applied John Gumperz‟s theory of interactional sociolinguistics to the language of Insurance advertising in newspapers and on billboards within the Nigerian linguistic and sociocultural context, with the aim of analysing the persuasive strat...

CONFLICT VARIABLES AS CORRELATES OF PUBLIC SECONDARY SCHOOL TEACHERS’ PRODUCTIVITY IN ADAMAWA STATE, NIGERIA

Abstract There has been persistent public concern on declining teachers’ productivity in public schools in Nigeria. This is partly attributable to poor working conditions, poor remuneration and conflict dynamics. Previous studies have explored the issues of working conditions and remuneration, while there has been a dearth of studies on the relative and composite impacts of conflict dynamics on teachers’ productivity in secondary schools in Adamawa State. This study, therefore, investiga...

LA STRUCTURE NARRATIVE À L’IMAGE D’UNE SOCIÉTÉ EN PLEINE MUTATION: UNE ÉTUDE DE LE TEMPS DE TAMANGO DE BOUBACAR BORIS DIOP

Abstract The aesthetic (The writing style) that characterizes the third generation of francophone African writers is a literary writing strategy that is also reflected in Boubacar Boris Diop literary works. This study, which highlights the complexity of the narrative structure of Diop and establishes its relation with the structure of the society he depicts is entitled "The narrative structure in the image of a society subjected to changes: A Study of Le Temps de Tamango of Boubacar Boris Dio...

ORTHOGRAPHIC AND GRAMMATICAL ERRORS: AN INVESTIGATION OF THE ESSAY WRITINGS OF UPPER PRIMARY PUPILS OF GYAHADZE M/A PRIMARY SCHOOL

ABSTRACT  This is a qualitative study that examined orthographic and grammatical errors in the written essays of upper primary pupils of Gyahadze M/A Primary School. The instruments used for data collection were observation and test. From this, a total of 310 errors were identified. Six error types were identified on spelling, capitalization, punctuation, errors in the use of tense, errors in the use of articles and L1 transfer errors. Causes of these errors identified were from factors rang...

PHENOMENE DU MELANGE DES CODES PARMI LES ETUDIANTS FANTIPHONES DE L'UNIVERSITE DE CAPE COAST

ABSTRACT This research examines the nature ofFanti-English code-mixing among Fantispeaking students of the University of Cape Coast. It intended to find out the specific matrix language of the code mixed discourse of these students and the effects ofthis matrix language on the Fanti language as used by the population. The research questions and hypotheses were formulated around this problem. The data collection tools were questionnaires, observation and interviews. While the questionnaires we...

Determinants of Profitability of Microfinance Institutions in Africa

ABSTRACT Microfinance institutions (MFIs) are seen as one of key ingredients in poverty reduction in Africa. Nevertheless, for them to achieve their goal of poverty reduction, their profitability is crucial. Several factors such as outreach, institutional environment, age, size and type of MFI affect the profitability of MFIs, but labour efficiency role and credit risk effect on profitability of MFIs have seen little attention. This study therefore, sets out to investigate the potential dete...

Corporate Governance and Employee Performance: A Study of St. Dominic Hospital, Akwatia

ABSTRACT This study examines the effect of elements of corporate governance on employee performance at St. Dominic Hospital, Akwatia. The literature reviewed discusses five variables of employee performance, organisational culture, organisational leadership, organisational structure, and internal systems and control. Data was collected, using a questionnaire, from a sample of 14 management members, 86 senior staff and 66 junior staff. Data obtained from each respondent was then entered into ...

PSYCHOLOGICAL DISTRESS, RESILIENCE, SOCIAL SUPPORT AND HELP-SEEKING BEHAVIOURS IN PATIENTS WITH TYPE II DIABETES, BREAST CANCER AND HYPERTENSION

ABSTRACT Recent research suggests that there is a changing pattern in the illness from infectious or acute diseases to more chronic health conditions; this leads to emotional and psychological problems. Having psychological problems impairs an individual’s ability to be resilient in the face of adversity. However this has been ignored by research. The purpose of this study was to examine psychological distress and resilience in patients with specific chronic diseases: Type 2 diabetes, brea...

COMPLIANCE WITH FOOD SAFETY MEASURES BY TRADITIONAL CATERERS IN THE CAPE COAST MUNICIPALITY

ABSTRACT Much work has been carried out on food safety in Ghana, however it appears that a problem still exists considering the increasing number of reported food borne cases to health centers (Cape Coast District Community Health Centre (CCDCHC). In spite of work that has been carried out on the subject, the reasons for non compliance with food safety measures have not been investigated. This study therefore sought to examine why caterers fail to comply with regulations and to determine the ...

TRAINING AND WORK PERFORMANCE: PERCEPTION OF EMPLOYEES OF GHANA HIGH WAY AUTHORITY (GHA) IN THE SUNYANI MUNICIPALITY

ABSTRACT This study is a descriptive survey, which sought to find out the perception of employees of Ghana Highway Authority, Sunyani with respect to the extent to which these employees perceive training as influencing their work performance in the organization. It also sought to determine the factors considered when selecting employees for a training programme. Furthermore, the study also sought to find out the perception of the employees on the extent to which training affect their performa...

The Assessment of the Appraisal System of Takoradi Branch of of Provident Life Assurance Company Limited

ABSTRACT This study was aimed at assessing the performance appraisal system of Provident Life Assurance Company Limited (PLAC). It therefore looked at the reasons for performance appraisals in the Company. In addition the study examined employees’ level of understanding of the performance appraisal system of the company and whether appraisal reports are used for their intended purposes. The last objective of the study was to measure the frequency of appraisals in a year within the company...

EXPLORING THE INFLUENCE OF CLIMATE VARIABILITY/ CHANGE ON THE PREVALENCE OF SCHISTOSOMIASIS IN GHANA: A STUDY OF THE GA DISTRICTS

ABSTRACT Climate change is projected to have an impact on disease abundance and a geographic shift in the prevalence of many vector borne diseases like schistosomiasis and malaria. Schistosomiasis is one of the 13 diseases that the WHO has classified as Neglected Tropical Diseases (NTDs) which currently affects some 200 million people and another 600 million people are at risk globally. Despite the high prevalence and its associated effects like anaemia and bladder cancer, it receives less at...

A STUDY OF DANGME ADVERBS AND ADVERBIALS

ABSTRACT This study investigated the nature of adverbs and adverbials in Dangme (Kwa, Niger-Congo). It looked at the morphological, semantic and syntactic properties exhibited by Dangme adverbs. Data for the study were gathered from books and recordings of free oral utterances of native speakers. Using functional grammar and its prototypical means of categorization as the theoretical framework of this study, adverbs and adverbials were identified and analysed. The finding showed that in Dangm...

ASSESSMENT OF OPERATIONS OF TILAPIA FARMERS IN THE ASUOGYAMAN DISTRICT OF GHANA

ABSTRACT Tilapia farming is expanding across the world because this type of fishes can be cultured under very basic conditions and so is ideal for rural subsistence farming, yet is amenable to more sophisticated, market-oriented culture programmes. This therefore informed the decision to look into the operation of tilapia farmers. The study focused on assessing the operations of tilapia farmers in the Asuogyaman District of Ghana. The study adopted a descriptive approach. The study relied on ...

COMMUNICATION BETWEEN UTILITY COMPANIES AND THEIR PUBLICS: A STUDY OF GHANA WATER COMPANY LIMITED

ABSTRACT Potable water is an essential good which the United Nations regard as a human right that everyone must get access to. In many developing countries however, potable water is inadequate and so water is rationed. Research indicates that decisions regarding water utility services in developing countries can be controversial and may be received by publics with mixed feelings. Research further establishes that, if the management of a water utility company is able to communicate effectively...


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