Abstract Purpose: Social marketing is the design, implementation and control of programs calculated to influence the suitability of social ideas. It has been generally agreeable from many studies in the recent past that companies that have used social media marketing exhibit high brand loyalty and undoubtedly is an important aspect of organizational success. This study purposed to analyze and investigate on how cocreation affect loyalty of customers towards Safaricom Ltd Company. This study ...
Abstract Manufacturing companies have a direct impact on national governments and value addition at large. Manufacturing, like other sectors, has felt the effects of a variety of stakeholder engagement factors. Although many companies engage their stakeholders in day-to-day business activities, studies have reported a challenge for them in managing diverse operations in dispersed markets. An examination of the effect of stakeholder participation in planning on the performance of Kenyan alcoh...
Abstract/Overview In option pricing the rate of change of asset price with time can be viewed to be directly proportional to the Walrasian [6] excess demand. Scholars such as Jacques [3] and Onyango [4], have used the excess demand concept with linearised demand and supply functions to derive and solve both deterministic and stochastic logistic differential equations for stock price. The underlying assets in option pricing are unique and can be seasonal and periodic like for electricity, ...
Abstract/Overview An understanding of menstruation and its relationship to fertility can help women know the gestational age of any pregnancies, and thus identify preterm births. It can also help women avoid unintended pregnancies. However, little is known about women, and especially men’s, menstruation and fertility knowledge, outside of research on adolescent girl’s stigma, and in low and middle income countries(LMIC). Additionally, little is known about practices surrounding the tr...
Abstract Different researchers have failed to reach a consensus after investigating how dividend policy and volatility of share price associate at over time and hence the endless debate on how dividend policy selected by a firm affects stock prices. The relationship between dividend decisions with finance, investment and firm value makes dividend decisions a central element of corporate finance. A more effective and efficient model for dividend decision making is required by managers and inv...
Abstract Investors today are more cautious when making decisions on matters investment. They request to be equipped with information for them to be able to make informed decisions on where to put their money. This trait has been attributed to a decline in financial performance and the rising trend of corporate failures both locally and globally. The study was aimed at determining whether corporate disclosure had an effect on financial performance of companies listed on Nairobi Securities Exc...
Abstract Globally, revenue is viewed as a critical element of any state as it provides needed finances used to support key government projects such as investment in human capital, infrastructural development, and administering services to citizens and businesses. Kakamega County initiated revenue reforms in 2019 to improve revenue collection. However, the county is still experiencing massive deficits and shortfalls in its revenue collection which has hindered the completion of key projects a...
Abstract Despite the fact that the National Police Service is mandated to protect the lives and property of the people as stipulated in the Kenyan constitution, it continues to face unprecedented pressure to improve its services to the public. Despite several changes being witnessed in the recent past including annual recruitment of personnel, increased recruits training duration, acquisition of sophisticated weapons, advancement in technology and most recently the merger of Kenya police ser...
Abstract Microfinance provides low-income individuals with a range of financial and non-financial services. They are essential in advancing Kenya's economic growth and financial inclusion. Interest on initial monies provided to small and medium-sized business owners accounts for the majority of their revenue. Credit risk is the likelihood that borrowers may default on their loans. Considering that a large portion of microloans' borrowers are small businesses and low-income individuals or The...
Abstract Deposit-taking Saccos in Kenya and the North Rift, in particular, have to adjust their way of doing business in order to maximize shareholder value and increase market share. The most common problem faced by Kenyan Saccos is the determination of dividends and the rationale for those dividends being paid out. The lack of a consensus on the Kenyan dividend policy is evident. Therefore, the main purpose of this study was to establish the determinants of dividends policy decisions on th...
Abstract Social welfare is an essential element to any employee in organization. Employee welfare has raised unprecedented challenges between the employer and the employees leading to industrial unrest activities which are directed towards providing the employees with certain facilities and comfort geared towards improvement of employee’s wellbeing. The study sought to; establish the relationship between employee welfare strategies and performance; to determine the labour market strategies...
Abstract The purpose of revenue collection is to lessen inequalities in the distribution of income and wealth, in modern economics taxes are the most important sources of revenue. Since the introduction of devolved system of Government counties have witness increased cases of financial deficit in their budget. The main objective of this study was to establish the operational determinants of revenue collection efficiency in County Government of Nandi. The specific objectives were as follows: ...
Abstract Chapter four of the constitution, the Bill of Rights in Article 43, states that every person has a right to accessible and adequate housing, and to reasonable standards of sanitation.This has prompted the Kenyan government to recognize housing as one of the big four agenda of the current Jubilee government.The study sought to determine the effect of financial management practices on performance of housing cooperatives in North Rift counties, Kenya. Specifically, the study determined...
Abstract The critical role played by small and medium enterprises in growing economy cannot be underestimated. Small and Medium Enterprises (SMEs) are characterized by rapid growth and the potential to create employment and boost the GDP. Performance of Small and Medium Enterprises (SMEs) are signs of economic growth in many counties in Kenya and beyond.Although there has been improved access to credit by SMEs overtime, SMEs have continued to suffer financial challenges. Existing research in...
Abstract oor performance in the Kenya public sector consistently hindered the realization of sustainable economic growth and development since the country attained her independence in 1963. Among the noted factors that contributed to poor performance included: excessive regulations and control, frequent political interference, poor management, outright mismanagement of resources and poor guiding vision, unclear focus as to what is expected from employees and poor or no methods of measuring p...