ABSTRACT The role of public relations in ENHANCING CUSTOMERS SATISFACTION IN A GOVERNMENT PARASTATALS (A CASE STUDY) OF THE ENUGU STATE IDATER CORPORATION) is hinged on disclosing the necessity of applying public relations and the role public relations can play in rendering a satisfactory services which will not only retain customer but attract more customers to a government firm.Accordingly, customer satisfaction has to do with serving the customers in a most respectable and satisfying man...
CHAPTER ONE INTRODUCTION 1.1Background to the Study With the advent of the internet and its mass intrusion into all aspect of human life and activities, there have been a vast amount of information and high-quality reference materials available for students to use when writing papers and carrying out research. Libraries in higher institutions have integrated various ICT technologies to library services they offer. The technology embrace has led to the proliferation of electronically available...
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF STUDY According to Chang, K. T. (2008), Geographic Information Retrieval System (GIRS) is a system designed to capture, store, manipulate, analyze, manage and present all types of geographical data. The acronym GIRS is sometimes used for geographical information science or geospatial information a study which refers to the academic discipline or career of working with geographic information system. In simplest terms GIRS is the merging of carto...
ABSTRACT This study was undertaken to find out Enugu Residents Perception of New Media as a means of Communication. In this research work, some research questions were raised which included, if Enugu residents see media as a means of communication; what purpose do they use new media for; how credible is the new media and if new media is seen as an agent of social change. The study used the questionnaire to collect primary data, while secondary data was sourced from textbooks, journals, magaz...
INTRODUCTION The “true and fair view concept is one of two competing but not mutually exclusive legal standards for financial reporting quality that have been subjected to serious debated on their meaning use and importance. The other is presently fare in conformity with vernally accepted accounting principles. While the former is closely identified with judgment and is used in the united kingdom, nigeran and toehr countries, the later is the standard for united state (US) financial ...
ABSTRACT This study is geared towards finding out the role of television in political mobilization to rural audience in Nigerian with special references of Njikoka local government. for this study, five rural towns in Njikoka local government area were studied. The important of television as the most mobilization media of mass communication is universally acknowledge, the use of television is umiled because of some factors that militate against its full utilization such as high...
ABSTRACT Nigeria is experiencing technical economic recession which has led to mass unemployment. As such, this study was conducted to assess the batik technique and how it can be applied in the process of bag making as a means of self sustenance. Batik which is regarded as a versatile medium for artists offers immense possibilities as the patterns are applied by actual drawing rather than by weaving with thread to create colourful and more elaborate designs with complex images. This has acco...
ABSTRACT The study assesses the effect of Boko Haram incessant attacks and crisis on the development of Nigeria. The terrorizing effect of the activities of the fundamentalist sect, Boko Haram on the socio-economic condition of the country has become so devastating that some financial institutions, companies and other business ventures have closed down in many areas, thereby causing relocation of non-indigenes and indigenes alike to other states. It is based on the above that this paper seeks...
ABSTRACT The various literature studies intended to stress the mass media role in the National Development which reflects in the area of democracy political leadership. In this study the researcher decided to draw home the truism that without a national political consciousness and viable political participation resulting in good leadership; there could be no genuine national development. The mass media as the fourth estate of government had been assigned the various responsibilitie...
mso-bidi-font-family:"Times New Roman""> "Times New Roman"" lang="EN-AU">ABSTRACT mso-bidi-font-family:"Times New Roman"" lang="EN-AU"> "Times New Roman"">The study is a descriptive survey designed to examine information and communication technology and changes in media production and distribution. A total of one hundred and fourteen respondents comprised staff of Vanguard and Daily Sun newspapers was used as sample size of the study. The study howeve...
"Times New Roman"" lang="EN-AU">ABSTRACT mso-bidi-font-family:"Times New Roman"" lang="EN-AU"> "Times New Roman"">The study is a descriptive survey designed to examine information and communication technology and changes in media production and distribution. A total of one hundred and fourteen respondents comprised staff of Vanguard and Daily Sun newspapers was used as sample size of the study. The study however collected its data from primary and secondary sources. Primary data...
ABSTRACT This research carries out a sociolinguistic phenomenon of code switching in Urhobo language. Its aim is to explore and analyze Urhobo language from a sociolinguistic perspective in the context of English as a second language in Nigeria. This will go a long way to offer a sociolinguistic insight to the contributions of Urhobo language, culture and way of life in the sociolinguistic context of English as a second language. The data for the study was sourced and collected orally from...
ABSTRACT The role language plays in the context of society or the individual is also referred to by the term function. Language is used to communicate ideas, to express attitudes, and so on. It may also be used to identify specific situations such as informality or intimacy. Language can also come as slang. While slang is a variety of speech characterized by newly coined and rapidly changing vocabulary, used by the young or by the social and professional groups for ‘in-group’ communica...
PREFACEThe fundamental importance of this discourse is to highlight the origin and growth of Elu-Ohafia in Abia State of Nigeria and the socio-political and economic life of Elu Ohafia, Abia state.Apparently, there is not much written literature regarding the historical origin of Elu Ohafia. Much of the conceptual knowledge is oral hence there exist so many school of thought. This underscore the importance of this work as it attempt to research on this fact and provide veritable account. In...
ABSTRACT As a form of mass communication closely linked with the world of commerce and marketing, advertising is a powerful tool for the flow of information from the seller to the buyer. It influences and persuades people to act or believe. Sales promotion is a temporary element of the marketing process that is used to raise sales by causing excitement and providing some incentives to subscribers, thereby inspiring them to make a positive patronage decision. Promotional advertising is one of...