Abstract: This paper is the first in a series. The series will examine the origins of this educational genre: academia involving adults as students. By examining its definitive history and philosophy, its early changes, evolution, and transitional periods, we can better understand the social incubus that has led to its current role. The area of investigation will be limited to parts of Europe and the United States, since this where, a century later, the emergence of Adult Education as...
ABSTRACT This study is an investigation carried out in order to find the impact of adoption of advertising as a survival strategy in mass media organization. This study was carried out in mass media organization and based on case study of Nigeria Television Authority (NTA) Enugu. The statement of the problem was to find the advertising strategy used and the specific advertising tools or styles employed in influencing viewer’s behaviour of television. The research method that was used is S...
ABSTRACT This research work critically examined on Challenges facing Nigeria Media Establishment, faced with different organs of the media such as the radio, television, newspaper, etc. I narrowed down my research to television using NTA Abuja as my case study. Below is a brief run-down of my research procedure and finding. The first chapter looked at the historical background of the study, stating the research problems and the aims and objectives of the study. It also highlighted the ...
ABSTRACT This study of Gate-Keeping and How Media Ownership affects it Follows The Tradition of lewin (1947), white (1950) and swider (1967). It will reveal that as a concept, gate-keeping hold great promise in African mass communication research. Survey research method will be used to collect data from 25 senior reporters and editors at the Federal Radio Corporation of Nigeria Enugu. The research will reveal that corporate philosophies and policies of media organizations affect gatekeeping ...
ABSTRACT The essence of this research work was to evaluation of the role of the interne in elevating communication efficiency in Nigeria. It is not an attempt to know whether or not the internet has penetrated Nigeria, but a critical assessment of the role of the internet in promoting an effective communication in Nigeria in the least five years. The objectives of the study is therefore 1. To analysis the impact of the internet as a communication technology in Nigeria in the leas...
INTRODUCTION: It was the former president of the Federal Republic of Nigeria. Genetal Babangida (Kurubo, 1993). It is therefore, no over statement to assert that women play very salient roles in national development. A timely question at this junction is what is national development? National development is usually defined principally in terms of economic growth (Redclift 1987). However, for the purpose of this discourse, national development (I,e the physical, political, infrastruc...
ABSTRACT The aim of this research work is find out the crisis resolution of ijaw/ itesekiri of 1997.In the chapter one we make a research on the conflict between the ijaw and itesekiri of warri metropolis between may and July 1997 which could be regarded as inter – communal feud as a result of economic and political tuasles. While in chapter two we took onto the sources of literature, the Review, social objective political objectives and summary of literature Revie. Chapter three we make r...
ABSTRACT From all indications, it has become obvious that the mass media has a great role to play in the management of human rights abuse in Nigeria, taking into cognizance their role in the society which includes surveillance of the society, correlation of the various ideas and transmission of the various interplay of ideas amongst the different segment of society. This is...
ABSTRACT Ezeagu is among the tribe that produces art in Enugu State. Most of them are now Christanions, yet the old traditions still have a powerful influence in the life of Ezeagu people. It is better for one to trace the history of his people and pass it on to the younger ones. The Art of Ezeagu people suffered much humiliation and neglect at the advent of western civilization. The effect was felt more on the sculpture which comprised carving and molding. Such an event will deny generat...
ABSTRACTThe study deals with the analysis of the role of the Nigerian press in the democratic struggle in Nigeria. The research method used was the survey method, with the questionnaires and interview as the method for data collection. The study kicks off from the definition of democracy as the government of the people by the people and for the people, including brief definition of some features of democracy like popular sovereignty, popular consultation and periodical elections. Usin...
ABSTRACTAcademic writings are replete with studies on news imbalance. So much have been said about news imbalance in the international scenes.However, by writing this project, the researcher intends to look beyond the imbalance to the root cause.It is hoped that the information contained in this project will go a longway to correct the persistent problem of urban – rural news imbalance in Nigerian newspaper.Consequently, chapter one introduce this study as well as the theoretical frame work...
INTRODUCTION Advertising is a powerful and persuasive machine. It is an exciting, dynamic and fully challenging enterprise. It is a subject that cannot be ignored in our day-to-day life; infact world without advertisement is a bleak world” Awake 1988 Pg 1-6. Advertising is always ahead of us to greet us, Infact it has almost become a thorn in the flesh that the average individual cannot do without. He or she is exposed to several kinds of advertising messages right from the moment he w...
ABSTRACTThis study was carried out wit the sole objective of determining the appraisal of development communication as a tool for national development. In tackling this study, the researcher identified the researcher problem and used them to raise four research questions and for four research hypothesis. Literature relating to the topic under study was reviewed through both primary and secondary sources of literature. The researcher used survey research design that enable her to seek for ...
ABSTRACTThe aim of this research work is find out the crisis resolution of ijaw/ itesekiri of 1997.In the chapter one we make a research on the conflict between the ijaw and itesekiri of warri metropolis between may and July 1997 which could be regarded as inter – communal feud as a result of economic and political tuasles. While in chapter two we took onto the sources of literature, the Review, social objective political objectives and summary of literature Revie. Chapter three we make res...
INTRODUCTION Cooperation means working together. The principle of cooperation is as old as human Society. It is truly the basis of domestic and social life. Cooperative effort is ultimately the group instinct in man, which enables him to live together and help each other in times of stress and strain. Unconsciously, the principle has always penetrated the life of human race. The history of modern civilization is in fact, the history of cooperation, for without it social and economic progress...