Abstract The Talking Drum and Shekere are an important instrument of communication in Traditional African society, including Nigeria. They serve as the voice of the whole community and communicate the aggregate of people’s desires not only in music but also in the whole sense of communication. The Talking Drum is fashioned to enhance grassroots mobilisation for developmental needs of the society, while the Shekere is designed to give rhythm to music and complement the output of other indige...
1. Introduction 4 2. Theoretical Framework 2.1. Television Commercials 8 2.2. Attitude 10 2.3. Different Types of Commercial Background Music 11 2.4. Elaboration Likelihood Model and Theory of Musical Fit 12 3. Problem Statement 3.1. Research Question and Sub-Questions 18 3.2. Purpose and Relevance of the Research 19 4. Methodology 20 5. Literature Review and Analysis 5.1. General Consumer Attitudes Towards Television Commercials 21 5.2. Influence of Background Music in TV Commercial on Consu...
mso-ansi-language:EN-US">ABSTRACT mso-ansi-language:EN-US">This research work which examines the influence of the mass media on socialization of citizenry using Ebonyi state as a case study was based on the research design called survey. Its sampling technique which happens to be the purposive sampling was used because of the specific population under research and who are mostly children of schooling age. The questionnaire which served as a means of data collection was distributed am...
Costume and makeup is an interpretative tool in drama that enhances, describe the actor’s appearance during a performance. The use of costume and makeup is dictated by the directorial concept. Choices of costumes are usually to add aesthetic value to the actor’s role. The role of the costume is to design characters. Usually, the costumes are designed to denote characters occupation, mood, status, religion and political traits. When costumes are designed, designers bear in mind the aesthet...
TABLE OF CONTENTSCHAPTER ONE INTRODUCTION1.1 Background to the Study - 11.2 Statement of the Problem - 21.3 Research Questions - 31.4 Objective of the Study - 31.5 Scope and limitation of the Study - 41.6 Definition of Terms - 4 CHAPTER TWOLITERATURE REVIEW AND THEORETICAL FRAMEWORK2.1 Introduction -- 52.2 Young People’s Perception to Sexual Behaviour -- 52.3 How Young People Perceive and Value Different Contraceptive Techniques2.4 Youth Perception toward Relationship betwee...
Abstract This study was conducted in order to assess how sports news especially football sports were treated in Nigerian’s newspapers, by assessing the contents of the Nigerian sports papers, the readers interest given to various football leagues and level of prominence attached by way of placement and importance were also analyzed.Content analysis was used to gather data and the study sample was derived through stratified sampling method. A total of three (3) daily sports newspaper p...
ABSTRACT This study, The Pattern and nature of seasonal Film viewership among University of Maidugri students notes that seasonal films comes in series and students consumes a lot of time watching this films to the detriment of their studies Research has shown that, films just like books, are important medium of cultural transmission and socialization. Thus, the concern on media Influence has led to the development of different communication theories in an attempt to explain the relationship ...
ABSTRACTThis study covers the ınfluence of mass medıa on chıldren mental development, specifically the use of media and technology, children’s educational TV, and some electronical gadgets ownership. Since some decades the media’s presence in children is completly omnipresent. The media is used by children as an agent of socialisation on their knowledge. Children’s news media use social intructions acquaintances function as primary sources of causal effects for each other. Thus the m...
ABSTRACTDigitization is the current trend in broadcasting, both in Nigeria and the world over. The International Telecommunication Union, ITU, set 2015 for the entire broadcasting stations in the world to go digital. Nigeria set 2012 for broadcast stations in the country to be digitized. This work aimed at x-raying the challenges of switching from analogue to digital technology. In the process, the benefits of digitization were outlined and afterwards weighed against the challenges of actuali...
Abstract This work is a linguistic study of Nigerian musical artistes, especially of the Hip Hop genre. The study shows that the artistes skillfully use language alternation strategies to enhance the aesthetic and rhetorical qualities of their music. It is revealed in the study that the language alternation patterns involve major Nigerian languages and English, and, they interact with elements of the lyrical structure, namely, the lines, rhymes and stanzas to enhance the musical ...
ABSTRACT One reason for the current revival of interest in Kelsen is the desire for an alternative to the empiricist and natural law approaches that have been the main competitors in English-language philosophy of law. Unlike empiricists, for whom the law is reducible to social facts, Kelsen argues that legal interpretation concerns non-empirical norms. These norms have a necessary structure that restricts legal interpretation. In examining the Hans Kelsen philosophy of law, the s...
ABSRTACTIn an empirical investigation into the newspaper reportage of probe of top officials of the Goodluck Jonathan administration with special reference of punch and guardian newspapers, through the used of five units of analysis (including editorials, features, letters to the editor, opinion articles and press interviews). Furthermore, the study employed the used of synthesis of primary and secondary sources to include: series of textbooks, research project works, magazines and newspapers...
ABSTRACT The present study focuses on the efficacy of psychodrama on test anxiety of students among secondary school, with reference to students suffering from mathematics anxiety. Five secondary school pupils, aged 15–18 years, took part in 10 group sessions of 90 min, held weekly over a period of about 6 weeks. The changes generated by psycho¬drama therapy in the pupils’ problem areas, such as, high stress levels before tests, impaired working memory, low self-esteem and motivation t...
OverviewThe conflict in the Middle East is specifically between Israeli and Palestinians, there are a number of underlying factors which brought about this crisis, this factors ranges from the Middle East oil, The Israeli invasion of Palestinian territories, the Bomb attacks on the Israeli from the Palestinians etc. This paper focuses on how this crisis has affected the Muslims.TABLE OF CONTENTSIntroduction........................................................................................