Abstract This study examined the language, representation and ideology in the Nigerian 2011 presidential election newspaper reports. Specifically, the study identified and interpreted the macro speech acts that characterized the newspaper reports with an assumption that the representations concealed some underlying ideologies.The study also investigatedthe structures of themicro propositions in the reports to establish the nature of the newspaper representation of the election.In addition, th...
ABSTRACT The main objective of this research was to analyze and evaluate the use of structure and style in the two anthologies of Msimu wa Tisa and Rangi ya Anga and their effectiveness in enabling the reader to understand the message. The study aimed at analyzing the features of structure in the two anthologies, analysis of graphological features of style as well as the use of symbolism (metaphor, simile, imagery, metonymy and allegory) and register in the two anthologies by Kithaka wa Mberi...
Abstract This is a sociolinguistic study of language use in society. The study aimed at establishing the honorifics that Gikuyu speakers have borrowed from other languages as a result of language contact. The study also investigated how the social variables of age, education and social context influence the use of these honorifics. It further sought to determine their functions. The Borrowing Transfer Theory and the Communicative Competence Theory guided the data collection, analysis, interpr...
ABSTRACT This is a case study of the Nairobi central business district. The key objective is to determine the semio-linguistic elements used in the packaging of over the counter medicines, their influence on the consumer and their interpretation by the consumer. This study provides a Kenyan perspective on the interpretation of semio-linguistic elements on the packaging of over the counter medicines and their relevance to the Kenyan consumer. The information provided in this study is therefor...
ABSTRACT Gender-based discrimination within the African traditional cultures has taken many forms. One of the relatively ill-addressed forms of gender-based discrimination in Kenya relates to the language and names used in reference to different genders. Language and its contribution towards the perpetuation of gender-based discrimination has been explored from a general perspective. This research sought to find out whether there is a consistent reduction in the use of derogatory terms agains...
ABSTRACT Language phonotactics and morphotactics are very significant in determining linguistic borrowing. Despite this significance, fewer studies have explored this interplay. This study undertook a morphophonological analysis of borrowed segments in Ekegusii. To achieve this, the study described the phonological adaptations, phonological processes that shape the patterns of the borrowed segments in Ekegusii, established both the phonotactics and morphotactics of the Ekegusii language that ...
ABSTRACT This research analysed the works of Al- Amin Mazrui, Timothy Arege and Said Ahmed Mohamed, Kilio Cha Haki (1981), Mstahiki Meya (2009) and Amezidi (1995) respectively. These works intend to show how the common man is portrayed as the author of his own oppression. By employing character traits of various characters, these works depict the way of life of citizens in developing countries especially during the colonial and post-colonial period. The research has demonstrated that the p...
ABSTRACT For every action that someone does, desires a motivation and a goal for that action. Students in secondary schools when learning a foreign language should have good environment and an ample time to motivate them in order to fulfill their learning orientations. This study was focused on the assessment of instrumental and integrative orientations among learner of English language in ward secondary school in Musoma District and Butiama District. In addition, the study anticipated to di...
ABSTRACT The main objective of this study was to investigate the effective use of cohesive devices in essay writing by undergraduate students particularly the second year students of the State University of Zanzibar (SUZA). The objectives of this study were: To examine the use of CDs by SUZA students in writing essays, to analyze appropriate and inappropriate use of Cohesive Devices in students‟ essays and to propose the techniques for improving students‟ ability in using cohesive devic...
ABSTRACT The study generally investigates the Challenges of the Language used in Campaigns against HIV/AIDS in Tanzania, using a case study of Bariadi district in Shinyanga region. The study examined the language used by campaigners against HIV/AIDS whether is understood by youths, addressed the views of youths on the language used in campaigns against HIV/AIDS and assessed the appropriateness of the language used in campaigns against the disease in the Tanzanian context. The researcher coll...
ABSTRACT Tanzania is priviledged with the enormous linguistic diversity. It is estimated that there are more than 150 Ethnic Community languages in Tanzania, many fall under Bantu languages. Other groups are Nilotics, Cushites, Swahili, Khoisans, Arabs, Indians and others. Osogo (1979), the largest language group in terms of number is the Sukuma with over five million native speakers. Next to it is Nyamwezi, Ha, Chagga and Makonde to mention a few. Wanyaturu who speak Kinyaturu ranks number...
Summary: It is widely believed that a very large number of word forms in many languages are traceable to the outputs of morphological processes which broadly include affixation, compounding and reduplication. In this paper, we carry out a comparative analysis of agent noun formation rules in French and in Yoruba using Lexeme-Base Morphology model. Our findings show that while French employs suffixation and compounding, Yoruba makes use of prefixation and reduplication. The study also reveals ...
ABSTRACT This case study has investigated the challenges of English as a Medium of Instruction (EMI) in Tanzanian universities particularly the linguistic difficulties, their causes and assessing its suitability. The study was conducted at the University of Dodoma (UDOM) and St. John‟s University of Tanzania (SJUT). It involved 110 science students and 22 lecturers. It employed a mixed research approach in which direct observation, semi-structured interviews, documentary analysis and quest...
ABSTRACT The purpose of this study was to investigate the challenges which primary schools learner‟s face when learning English language by comparing between learners in English medium (EMPS) and Public primary schools (PPS) in Tanzania: Ilala municipal in Dar es salaam become the case study. The study incorporated two primary schools; English medium primary schools which use English as the language of instruction and second, was the public primary schools in which Kiswahili is used as lan...
ABSTRACT The present study assessed English language input in Tanzanian Community-based Secondary Schools. Specifically, it sought to examine whether the input is both adequate and accurate. The study was carried out using questionnaires and interview techniques. Observation and documentation techniques were also employed for the same. A total number of 55 form three students and 9 English teachers drawn from Dodoma urban, Bahi, Chamwino, Kongwa and Mpwapwa districts in Dodoma region constit...