ABSTRACT This dissertation reports the findings of the influence of marketing mix strategies on customer‟s choice among restaurants in Dodoma City when mediated by social networking. The study was led by three specific objectives which sought to map the service marketing strategies used by restaurants to influence customer choice in Dodoma Region, to determine the influence of service marketing mix elements on customer choices among restaurants in Dodoma Region, and to find out the influen...
ABSTRACT The study was carried out in Dodoma, Tanzania to find out the Perception of Subscribers of the Use of Mobile-phone based Financial Services. It described the factors that influence the use of mobile based financial services. The study used both qualitative and quantitative methods through questionnaire and semi structured interviews. A simple random sampling design was used to select respondents from the clients and purposive sampling was used to select respondents from staffs. The s...
ABSTRACT SMEs in Tanzania have been growing rapidly, however they have showed that there is high possibility of them meeting their death or stagnation. Therefore, this study examined the factors affecting the growth of small and medium agro-processing firms in Tanzania. An analytical cross-sectional design and descriptive design was adopted; the sample size of 100 respondents was obtained. Statistical Package of Social Sciences (SPSS) version 21 was used to analyze the quantitative data found...
Abstract: This paper analyses the impacts of indirect tax policy reforms on income distribution and poverty in Tanzania by applying a standard static microsimulation model TAZMOD v1.8. The simulations model two indirect tax reforms involving changes to the excise duty and value-added tax rates on alcoholic beverages and tobacco products, and changes to employers’ and employees’ contributions to the National Health Insurance Fund. The results of the first reform find a positive effect on g...
ABSTRACT This study is on assessment of strategies towards performance of human resource in public sectors in Tanzania; Songea Urban District is the case study with an aim of finding out whether proper strategies of human resources are well established. The general objective of this study was to find out whether proper strategies of Human Resource performance are well established in public sectors for delivery of good and efficient public services in Tanzania. The specific objectives were; t...
ABSTRACT The poor state of some rural community is becoming an unpleasant sight in this present age where development has suddenly become the order of the day even in the government of the nation. Several scholars therefore have ascribed this unpleasantness to Local Governments. Thus, this research examined the role of local government council in the development of rural communities. Literature in this respect on rural development efforts by Local Government Council was reviewed. Similarly, ...
ABSTRACT The study informs about the influence of climate change on cashew nuts pests and diseases as well as strategies employed by farmers to minimize the impact in Mtwara District. Two wards of Nitekela and Nanguruwe in the District were used to generate the data. Specifically, the study examined trend of climate parameters (rainfall, temperature and relative humidity) in the study area, the impact of climate change on cashew pests and diseases and lastly the strategies employed by farmer...
ABSTRACT This study assesses an influence of cultural beliefs on the use of postnatal care (PNC). Despite its importance and service coverage, the use of maternal PNC has remained low in Tanzania. The study examines women’s awareness on the use of PNC within 42 days post-delivery; determines the percentage of women who uses PNC within 42 days post-delivery and identifies cultural beliefs and how they influence use of PNC in Dodoma Urban District (DUD). A descriptive cross section study was ...
ABSTRACT This study examine ministry policies and practices with particular references to ministry of finance Sokoto. Taking a critical look at the problems and solution at the ministry, training of staff on ICT and non-training of staff. An extensive review of existing literature was made covering issues like problems of using computers in the ministry. The ministry of finance Sokoto. Prudential guidelines was examine and it was observe that the guidelines succeeded in sanitizing by providin...
ABSTRACT This study generally investigated the contribution of Community Health Workers to Orphan and Vulnerable Children‟s access to health services in Dodoma Municipal, Tanzania. Specifically, the study assessed different health services provided to Orphan and Vulnerable Children in Dodoma Municipal, examined the involvement of Community Health Workers in Orphan and Vulnerable Children‟s access to health services and examined the challenges faced by CHWs in facilitating OVC‟s access ...
ABSTRACT Managing performance is very important aspect in any organization in Tanzania. To improve performance in July 2004 the government introduced the OPRAS which replaced the former confidential report system of evaluating workers. This study generally assessed the influence of the Open Performance Review and Appraisal System in the performance of workers. It examined the benefits accrued from the implementation of OPRAS. Lastly it examined the extent the system helps the organization to ...
ABSTRACT This study aimed to find out the determinants of customer satisfactions in NGO‟s working as Microfinance institution a case study of BRAC Microfinance institution, in Dodoma Municipality. There were three objectives namely: (i) To determine the extent to which customers were satisfied to the NGO‟s working as Microfinance Institution (ii) To find out what factors determine customer satisfaction on services rendered by NGO‟s working as Microfinance Institution (iii) To find out e...
ABSTRACT Due to changing of demographic, economic, political and environmental the livelihood strategies developed by aged people deserve particular attention. Lack of government support and decreasing extension family has meant that older people are increasingly expected to find their own means of support into old age to develop their own strategies and rely on their own resources. A sample size of 65 (sixty five) respondents among the population of elderly persons in fishing community was ...
ABSTRACT The study aimed at assessing the impact of crime on coastal tourism along the coastal areas of Nungwi, Kiwengwa and Matemwe in Zanzibar. The questionnaires, interview, and focus group discussion were employed to assess the social economic activities as well as the impacts of crime rate along the coastal areas. A total of 98 participants who were randomly selected were involved in the study of which 34 were from Nungwi, 32 from Kiwengwa and other 32 from Matemwe. The results of the st...
ABSTRACT Teacher motivation has become an important issue given their responsibility to impart knowledge and skills to learners. Consequently, this study investigated the effects of motivation on the performance of secondary school teachers in Nyamagana District, Mwanza Region. Specifically, the study sought to find out whether motivation of teachers had any effect on their morale to perform. A descriptive survey research design was adapted where a total sample of 100 respondents including se...